our story

One day a boy from Preston decided to go to India after finishing high school. There he met a girl from Mumbai who he would never forget. He learnt all about her beautiful culture of Jainism with premises of non-violence and non-attachment. The principles of Jainism like Veganism include a lifestyle avoiding harm to animals and their life cycles. This boy loves to cook and embarked on a journey to make her the tastiest dairy free and vegan ice cream he could….

We Value:
Sensory Experiences (embracing the moment)
To us, every sensory experience is meaningful.
From childhood memories of eating ice-cream in Mumbai; that heightened sense of excitement.
To now: taking some precious time out in the day to indulge in a small treat: an accessible luxury.

Depth of Flavour
We’re not interested in dabbling in artificial flavours, nor supplying another sugar hit.
After 12months of exploration and taste-testing batch after batch, we’ve created a salty and dense,
sensory experience. Bold flavours that last beyond your front palate. Our condiment suggestions
only enhance the experience (like a little extra crunch from a waffle cone). Created for like-minded,
lovers of quality food.

Balance
We value a balance of: Mental and physical wellness (our ingredients are respectful to both).
A balance of: A healthy diet, with small quantities of indulgence (without the excess, i.e. gluttony).
A balance of respect: For people, community and the planet.

Artisanal Touch
We’ve always believed in quality over quantity and a hand-made touch, is like a stroke of gold. Our
aspiration is to be artisanal experts in our community, not corporate conglomerates.
Our journey to success sees a handful of perfected flavours in the hands of our valued customers,
rather than an entire supermarket shelf filled with a mediocre and meaningless product.

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